Mike Volpe, the CMO for HubSpot, was all fired up yesterday as he delivered the keynote at InfluenceHR in NYC. If you’ve ever seen him in a...

The new category sale is one of the toughest challenges for any marketer because you first have to sell the customer on the category. It...

Two common questions we get about specific press releases are: 1. Do you think this release is likely to get much media attention? 2. Am...

Rebranding the Unintentional Agency It’s the start of an exciting new chapter for my team and me. I’ll get to that in a minute … but let m...

If you are a Twitter superstar, say Ashton Kutcher or Oprah Winfrey, this post isn’t for you. (And if you are Justin or Oprah, thanks for ...

Many you have seen our conference insights reports in which we analyze the Twitter conversations for an event hashtag. Some recent reports ...

Jobs, jobs, jobs. Job-related topics were hot over the past week, as employee referrals, job growth and talent strategy are the trending ...

What is HR talking about? It’s an interesting question, and one that is difficult to answer, and that you can approach from different per...