Thursday, August 5, 2010

Maintain your relationships. Get out there and look your clients in the eye.

It's been slow, dog-days-of-summer week so far.

Don't you think? Yes? No? Maybe?

Like us, it's highly probable that many of your customers are on family vacations or personal hiatuses this time of year.

We had the fortune of meeting with a client yesterday, in person, for a planning/strategy session.

Quality productive time well spent.

Working in B2B virtuality is a 21st-century business mainstay -- cost-effective and necessary. Plus, with video conferencing it's almost like you're in the same room, right?

Not exactly.

Change sweeps over us constantly like solar flares, melting us down and reconfiguring our highly integrated business and personal worlds into new ones.

Over and over and over again.

In the HR marketplace and beyond one thing is clear to me:

Maintain your relationships. Get out there and look your clients in the eye.

That's just good business.

Now, let's go get some ice cream.

Post by Kevin W. Grossman (join me on Twitter, Facebook and LinkedIn - and now join HRmarketer on Twitter, Facebook and LinkedIn)

3 comments:

Alanah Throop said...

Hey Kevin,

This is a great post. Recently moving to work at this amazing B2B company, I have noticed that we are not as in contact with our clients as we should be. It is one of our main goals for this upcoming year. Skype and video chat is great but face to face is always more personal.

I am going to share this with my team so we can get the ball rolling on "looking our clients in the eye"
Thanks again!

Career Outlook said...

Excellent post, I totally agree that we need to maintain a regular contact with our clients.

Julie-Ann said...

Excellent advice! All too often, we rely on telephones and computers to do the work for us. Ultimately, our business gets done, but at what price? Building customer loyalty demands personalized service. This article (http://www.upyourservice.com/learning-library/customer-service-contact/make-it-person-to-person) also points out the need for person-to-person contact to really make a business shine in customer eyes.