Latest ‘Trends in HR Marketing’ Survey Now Open

HRmarketer’s marketing research is back for a new round!

How prevalent are the use of blogs, podcasts and other Web 2.0 tools by human resource suppliers? Are print advertising budgets being reduced in 2008? Will human resource vendors attend fewer trade shows?

Help answer these questions by participating in’s upcoming research report, Trends in HR Marketing: Where HR Suppliers Spent their Marketing and PR Dollars in 2007 and What's Ahead in 2008.

This will be our seventh installment of the popular Trends in HR Marketing research series, which explores marketing and PR activities from the perspectives of both HR buyers and vendors.

If you’re an HR supplier, your answers to our latest survey will help us outline key trends such as: the patterns of adoption and use of various marketing and public relations tactics by human resource suppliers, the growth of “Marketing 2.0” tactics including social networking, what marketing activities have the greatest impact in lead generation, the importance of SEO and search optimized press releases, the amount suppliers will invest in Pay-Per-Click advertising, and more.

Access the survey here:

Please note that all responses are kept strictly confidential.

If you’d like to participate in the research or pre-register to receive the report, please visit

Thanks in advance for your participation!

Posted by Kevin Grossman

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